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Privacy Policy

Plain language. No legalese. Here is exactly what data we handle, why, and how we protect it.

Effective date: 11 September 2025  ·  Last updated: 11 September 2025

1. Who we are

Yuseemedia is a Nigerian business automation agency. We help local businesses establish a digital presence and automate customer communication across WhatsApp, Instagram, and Facebook.

When you use our services or interact with a business that uses Yuseemedia, this policy explains how your data is handled.

Contact: Yuseemedia — hello@yuseemedia.com — +234 815 814 7969

2. What we collect

From businesses (our clients)

When a business signs up with Yuseemedia, we collect:

  • Business name, owner name, and contact details
  • Business description, products, services, and hours
  • Branding materials such as logos and photos
  • Payment information processed through Paystack (we do not store card numbers directly)
  • Information provided during onboarding to configure the AI assistant

From end-customers (people who message your business)

When an end-customer sends a message to a Yuseemedia-powered AI assistant, we process:

  • The content of the conversation
  • Contact details the customer shares, such as a phone number or email address
  • The platform the message was sent from, for example WhatsApp or Instagram
  • Timestamps and session identifiers

We process this data on behalf of the business (our client), not for our own marketing purposes.

From website visitors

  • Information submitted through contact forms or the chat widget
  • Basic usage data such as pages visited, if analytics are enabled

3. How we use it

We use the data we collect to:

  • Set up, configure, and run your Storefront, AI assistant, or other services
  • Train your AI assistant on your business information so it can answer customer questions accurately
  • Process subscription payments and send billing communications
  • Provide customer support when you contact us
  • Improve our products and fix issues
  • Comply with legal obligations

We do not sell your data. We do not use your customer conversation data to train AI models that serve other businesses.

4. Who we share data with

We share data only where necessary to deliver the service:

  • AI providers: Conversation data may be processed by an AI model provider to generate responses. This is done under data processing agreements.
  • Payment processor: Paystack processes subscription payments on our behalf and operates under its own privacy policy.
  • Hosting and infrastructure: Our systems run on secure cloud infrastructure. Each business’s data is stored in a separate, isolated environment.

We do not share your data with other Yuseemedia clients, advertisers, or data brokers.

5. How we store and protect your data

Each client’s data is stored in a separate, private database with access controls and encryption at rest. Conversation data is not pooled or shared across businesses.

We retain data for as long as your subscription is active, plus a reasonable period after cancellation to allow for any disputes. After that period, data is deleted unless we are required by law to keep it longer.

If you cancel your subscription and want your data deleted sooner, contact us and we will process the request within a reasonable timeframe.

6. Third-party platforms

Our AI assistant integrates with WhatsApp (Meta), Instagram (Meta), and Facebook Messenger (Meta). When your customers message you through these platforms, those messages pass through Meta’s systems before reaching Yuseemedia.

Meta’s own privacy policies govern how they handle data on their platforms. Yuseemedia only receives and processes the message content and relevant metadata necessary to generate a response.

Message templates used for proactive communication such as the Premium follow-up service must be approved by Meta before they are sent. Yuseemedia does not send unapproved messages.

7. Your rights

Under the Nigeria Data Protection Act 2023, you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate data
  • Request deletion of your data, subject to legal and contractual obligations
  • Object to or restrict certain types of processing
  • Withdraw consent where processing is based on consent

To exercise any of these rights, contact us at the details in section 10. We will respond within a reasonable timeframe.

For end-customers: if you interacted with a business powered by Yuseemedia and want to make a data request, please contact that business directly. As their data processor, we will cooperate with any lawful request they pass to us on your behalf.

8. Children

Our services are directed at businesses and are not intended for use by individuals under 18. We do not knowingly collect personal data from children. If you believe a child has submitted data through one of our services, contact us and we will delete it promptly.

Schools using Yuseemedia are responsible for ensuring that any communication involving student or minor data is handled in accordance with applicable law. Yuseemedia processes only the data that the school’s administrators configure and send.

9. Changes to this policy

We may update this policy from time to time, for example when we add new features or when the law changes. Material changes will be communicated to active clients before they take effect. Continued use of our services after a change takes effect means you accept the updated policy.

The date at the top of this page always shows when it was last updated.

10. Contact us

Questions about this policy or how we handle your data:

We aim to respond to all data-related enquiries within 5 business days. For urgent matters, WhatsApp is the fastest way to reach us.